Karol + Fusion Marks New Era with Female Leadership, Fresh Talent, and Major Client Wins

Posted on 08 August 2025

[L-R: Jagoda Waszkowiak, Jess Volpe, Fiona Morgan, Barbora Gray, and Adela Rokytova]

Karol and Fusion PR Creative, one of the North East’s longest-established PR and communications agencies is celebrating a new chapter as it drives forward a new female leadership team, brings in fresh talent, and sees several major business wins.

 Karol Marketing, which owns Fusion PR Creative, is continuing to cement its commitment to nurturing talent and promoting diversity through the promotion of Jess Volpe, Barbora Gray, and Fiona Morgan to Account Directors, and Juliana Veiga to Junior Account Manager. Each has been with the Karol Group for a number of years, playing pivotal roles in delivering major client wins such as SCJ Renewables, Northumbria University, Sunderland City Council, and marine insurer NorthStandard. Jess, Barbora, and Fiona join Managing Director Stefan Lepkowski, Associate Director Kathie Wilcox, and Creative lead Will Johnston to make up the new dynamic senior leadership team.

The team has also welcomed two new additions: Former Port of Tyne Marketing and Communicaitons Executive, Jagoda Waszkowiak joins as Senior Account Executive, and Adela Rokytova as Account Executive. Together they bring fresh perspectives and specialist skills in social media strategy, content creation, and PR to the agency’s growing energy and renewables portfolio.

Account Director, Fiona Morgan said: “I am so proud to be part of such a brilliant team to bring Karol + Fusion into its next exciting chapter. Our collective experience and passion mean we’re ready to deliver even greater results for our energy and renewables clients and the North East. Being part of Karol’s journey and now stepping into a leadership role alongside such talented women is a true privilege.”

Coinciding with the internal milestones, Karol Marketing has unveiled a new website and brand, designed to reflect its position as a trusted partner for brands in sectors including energy and renewables, health and wellbeing, tourism and hospitality, and brand and consumer. The new platform highlights the agency’s dynamic expertise, as well as its expanding portfolio of regional, national, and international clients, with a full-service offering across PR, digital, public affairs, stakeholder engagement, and creative strategy.

Recent business wins include SCJ Renewables, NEPO, and NortHFutures, further establishing Karol as a partner of choice for ambitious organisations across the North East and beyond.

Managing Director, Stefan Lepkowski said: “I am incredibly happy with the team we have at Karol + Fusion, and these promotions and new members demonstrate the exceptional talent within our team and our commitment to nurturing future leaders.

“As we launch our new website and celebrate client wins, I’m very excited for our most dynamic chapter yet.”

Recently recognised in the Prolific North Top 50 PR Agencies and shortlisted for the North East Marketing Awards, Karol Marketing continues to set the standard for creative excellence and strategic impact in the region and beyond. Clients include Bernicia Living, NHS, Keela Outdoors, UK Pellet Council, and Hadrian’s Wall. For more information about Karol Marketing, and its energy and renewables expertise, visit